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Designing Improvements to the Product Attributes of Sling Bags Based on Consumer Preferences Using the Conjoint Analysis Method

Brandon Dwinata Tjiandra, Telkom University, Indonesia

Boby Hera Sagita, Telkom University, Indonesia

Amelia Kurniawati, Telkom University, Indonesia

104-111

2024-10-31

DOI : 10.25124/jrsi.v10i02.680 Abstract View : 153 PDF downloads: 136

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